A Real Estate Discussion Blog

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Getting To The Top Of The Directory On Zillow

This question came in from Karen Alterson a Realtor with Coldwell Banker Surf in Rockville Centre, NY.  As it is a pretty common question, I thought I'd answer it on my blog, so multiple people can benefit from the answer. 

Dear Zillow,

How do I get my name on the list of Realtors? And how do you get to the top???

Karen,

First of all, to get on the list, you simply have to create a free profile.  All profiles are included in the Directory.  To make sure you come up appropriately, make sure you completely fill out the fields like areas you specialize in and your marketing text.  In the upper right hand corner, you'll see the Register button.

Helpful videos:

How to activate your account

Creating a free profile

With regards to sort, helpfulness and contributions to the site are big factors in determining the order. 

Each listing and photo you add to the site are considered contributions.  Also, in case you don't have listings, answering questions in our advice section are contributions.  Also, once you contribute enough advice, you can be considered a Local Expert or All Star.  You can sign up to receive emails whenever there is a question in your area to answer. 

Helpful videos:

Zillow Advice overview

Becoming a Local Expert

Becoming an All Star

Hope that helps!

Sara

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Understanding the Internet Buyer (NAR Convention Speech)

In case you missed Spencer's presentation at NAR, he posted all of his materials and video here.  If you get a chance, I highly recommend spending some time watching it.  There are some great statistics on how people are using the internet. 

Via Spencer Rascoff (Zillow):

Here is my presentation from the NAR Convention in San Diego, "Understanding the Internet Buyer". If you ever want me or someone from Zillow to present to agents in your office (in person or via webinar), please let me know.

 

Here's the video. It seems to crash the Firefox browser when I embed the video, so you'll have to watch it over on ustream.

 

Understanding the Internet Buyer

 

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New! Zillow Video Training Center - Your FAQ's Answered!

I am so excited to announce that today the Video Training Centerlaunched on Zillow!  There are a core group of questions we frequently get, and now we have a resource that answers them in the form of short videos. 

Along with FAQs, there are videos that walk through some of the most used marketing tools and resources on the site. 

The training center can be found at www.Zillow.com/Advertising/Videos

And here is a laundry list of the type of content you'll find online.  Let us know if we've missed anything you think Professionals want to know!

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Welcome to Zillow Interact with Zillow through your computer, iPhone or e-mail. Watch these videos to learn the best ways to use the site.

Understanding Zillow Data Data is the backbone of the Zillow Web site, with property records for 90 million homes. Discover how to interpret the numbers, edit online information, or use the data to view local real estate statistics and trends.

Real Estate Advertising Make sure your listings and brand are receiving maximum exposure on Zillow by using innovative and ZIP-code targeted real estate advertising that can help your listings receive up to five times more traffic.

Zillow Marketing Opportunities Promote your listings, yourself, and your expertise on Zillow to the millions of people that visit the site each month. Watch these videos to learn how to effectively do this.

Zillow Mortgage Marketplace Zillow Mortgage Marketplace allows borrowers to shop anonymously for customized mortgage quotes. Confirmed lenders interact with mortgage-shoppers in one of the most innovative and vibrant mortgage centers on the Internet. Learn how you can benefit:

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October Traffic Numbers By City On Zillow

Here are Zillow's local traffic numbers for the month of October. The numbers are down a little this month from our highs in July and August, but this is to be expected as we near the end of the year. 

You can also find more traffic information directly on Zillow.  If you go to any property on the site, click on Home Info in the left hand column, and scroll to the bottom of the page, you'll see that we publish a running traffic count for the home, zip, county, and state for the month. 

Also, if you've created a free account on Zillow, we now send periodic traffic updates via email for your specific listings. 

 

Zillow City Traffic For October 2009

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My Favorite Active Rain Members To Follow On Twitter

A few weeks ago Twitter announced that they now offered the ability to create Lists.  Personally, I still like TweepML better for this functionality for many of the reasons outlined in this TechCrunch article: Twitter Lists Competitors Respond: We Can All Get Along.

I went thru the list of people I follow on Twitter and compared that to people I enjoy reading on Active Rain.  I then came up with this list of people who are active in the Active Rain community, who I recommend following on Twitter.  Click on the link below and you can follow them all (or select a chosen few) in one click.  

Favorite Active Rain Twitter Tweeps

There are so many great Twitterers and Active Rain blog authors, I am sure I left off some people that should be included on this.  If you have a favorite person you follow on Twitter (and who is active on Active Rain), please put their Twitter handle in the comments of this post and maybe I'll add them to the list!

If you are just getting started with Twitter, these people are great to follow and see the many ways Twitter can be used effectively.

 

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