A Real Estate Discussion Blog


Free Open House Advertising

Make sure you get your next open house information on Zillow, it is free and easy to do.  The information will show up on the site a week before the event, and then automatically come down when it is over.  Here is a short video that walks you thru the process:



And it works!  Here is a quick story from a Realtor I met at the annual NAR convention last year.  She entered the open house info on Zillow, canceled the open house but forgot to take the info off Zillow. 12 people showed up, she got a buyer and actually double sided it. The mix up turned out to be a good thing!





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Comment balloon 16 commentsSara Bonert • August 25 2009 08:05AM


Thanks for sharing this -- I'll try it for my next couple of open houses.

Posted by Kathy Torline, Colorado Springs Real Estate Blog 719-287-1049 (ERA Herman Group Real Estate) over 10 years ago

Thank you Sara! I'll certainly try it next time.

Posted by Steve Merson 512 412 1621, CNE, e-PRO (Keller Williams Realty) over 10 years ago

Note to self, "Remember to make it OPEN on Zillow."

Posted by Missy Caulk, Savvy Realtor - Ann Arbor Real Estate (Missy Caulk TEAM) over 10 years ago

I found this out the other day and am doing it now.  Free is right in the budget.

Posted by Gene Riemenschneider, Turning Houses into Homes (Home Point Real Estate) over 10 years ago

Great tip. I just signed up on Zillow and haven't tried this yet.

Posted by Kryste Adams, Bend, Oregon Real Estate (RE/MAX Key Properties - Luxury Homes, Golf Course Homes) over 10 years ago
And don't forget to supersize your profile, etc. so that open house prospects can find your contact info easily and learn a little (or a lot) about you beforehand!
Posted by Dee Nofziger, Maumee Real Estate, Toledo Homes, Key Realty (|Key Realty | Maumee Toledo Real Estate Blog) over 10 years ago
Wow, thats great. Anything to make life more streamlined is fine by me.
Posted by James Lyon (Vista Pacific Realty) over 10 years ago
Great info...this is the type of stuff i'm looking for!
Posted by Jamie Fry over 10 years ago

I think Zillow is getting better and better...esp since we can update info on our properties and show improvements.  I will also sign up for the open house.

Posted by lynnepope over 10 years ago

I also just joined your recent visitors. It was interesting to see another new way to connect with people.

very helpful Thanks..popelynne

Posted by popelynne over 10 years ago

Sara,  I didn't realize I could post an open house.  I just held one last weekend.  I'll definitely look into it when I hold the next one!

Chanda panda

Posted by Chanda Barrick, in referral (Keller Williams Indy Metro Northeast) over 10 years ago

I'm looking forward to trying this on a new listing that starts Friday with an open house on Sunday.  Thanks for the suggestion

Posted by Christine Donovan, Broker/Attorney 714-319-9751 DRE01267479 - Costa M (Donovan Blatt Realty) over 10 years ago

Wow Sara. Thanks for the information. I think that I will have to try this service.

Posted by Mark Velasco, Top Producing COMMERCIAL Team 30+ years experience (Sharpstone Commercial) over 10 years ago
Free advertising? that's definitely right up my alley. Thanks Sara :)
Posted by Ana Hatamian (Prudential California Realty) over 10 years ago

Thanks for the post - just added by Open House for Sunday to the Zillow site, and love the free advertising! :)

Posted by Monica Bourgeau, Business Coaching (New Phase Business Coaching) over 10 years ago

Finally, something real good from Zillow.

Posted by Beverly of Bev & Bob Meaux, Where Buying & Selling Works (Keller Williams Suburban Realty) over 10 years ago