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An Interesting Real Estate Tweet - Home Couponing?

Just saw this on twitter from @GoLeanNGreen :

http://10905listidrive.epropertysites.com #realestate #dallas #homes $10,000 off this price if u respond on Twitter by 9/15/10!!!

Interesting use of Twitter.  I wonder if it got the agent results?  Anyone else ever tried anything like this, or short-term discounting in general? 

 

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Comment balloon 15 commentsSara Bonert • September 14 2010 11:01AM

Comments

I do this with rentals and it works really well.   Not sure how to apply to sales and get the same results.

Posted by BROKER: Sheryl Lynn Webster, (727) 386-8066 (Venture Home Realty) over 9 years ago

Sara,

I like it.  The promotion has a call to action and a deadline.

Same rules of advertising on newer medium.

Posted by Coldwell Banker Camelot Realty, Homes for Sale Mount Dora Realtor (Coldwell Banker Camelot Realty) over 9 years ago

What an "out of the box" idea.  Even if it doesn't sell the home...we're talking about it!  Thanks for sharing.

Posted by Ilona Matteson, Ilona Matteson (Beach Realty & Construction on the Outer Banks of NC) over 9 years ago

I'll bet it works great for rentals!

Posted by Mona Stanfield, Elle Realty (Dallas, TX) over 9 years ago

Yeah, I bet rentals would be good for something like thing, plus there is more to offer like: no application fee, first month's rent, etc.

I was also thinking of this tweet more from an SEO standpoint, which is something we'll all have to think more about as social media starts making its way into search results.  Even if the agent doesn't get a direct response from the tweet campaign, they may get seo benefit.

Posted by Sara Bonert, Real Estate Internet Marketing (Zillow) over 9 years ago

I'm not sure about the wave of social media.  Not sure if any of it works.  I think you need to educate those you know on how you are paid and let them be your best lead generation.  Many people think real estate agents receive a regular pay check, just like they do.  When you let them know how we are paid, they never forget to send you business. 

I tried twitter and all I got was a lot of followers trying to sell me something.  I don't know of anyone who still uses twitter.  It was a fad that faded.

Posted by Dennis Herman, Dennis Herman (Crossroads Real Estate LLC) over 9 years ago

I like the idea for rentals. Will try it on my next one.

Posted by Adrienne Markes (Adrienne Markes Real Estate) over 9 years ago

I love seeing innovative marketing tactics like this.

Posted by Spencer Rascoff (Zillow) over 9 years ago

That is interesting. May have done better as a mobile ad. Mobile ads are staring to be very popular. And they're still cheap.

Posted by Bryant Tutas, Selling Florida one home at a time (Tutas Towne Realty, Inc and Garden Views Realty, LLC) over 9 years ago

Sara ~ There's always a better mousetrap to be built. Kudos to this agent for showing innovation...and kudos to you for sharing!

Posted by Chris Dugger, Louisville REALTOR (Real Estate Marketplace - Louisville KY) over 9 years ago

Hi Sara,

I like it too, very creative!

Andy Brown
www.OnlineFloridaMortgage.com

Posted by Andy Brown, Best Real Estate Training in Florida (Climer School of Real Estate) over 9 years ago

You are such a sweetheart, Sara, it is always an honor and a pleasure to have you post in our group.

Posted by Israel Rothman - upLog.org (SocialMediaSystems.com) over 9 years ago

Hey Israel- Gosh, it's been awhile!  Hope things are going well for you!

Posted by Sara Bonert, Real Estate Internet Marketing (Zillow) over 9 years ago

Wow - interesting approach - Whatever it takes I guess!

Posted by Marcia Kramarz, CDPE,LMC,CBR (Re/Max Executive Realty) over 9 years ago

What a great idea.  Worth a try, if your seller can afford to try a gimmick like this.

Posted by Tere Rottink (CoastalVa Realty Inc) over 9 years ago

Participate