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Manage Your LISTING'S Reputation with Google and Yahoo

We've all heard why it is important to create Google and Yahoo alerts for your name and company.  As social media continues to grow, the idea of reputation management is absolutely crucial. 

However, I just reading an article about an Agent's vacant REO listing ended up on Craigslist as a rental as part of a scam.  Not only is managing YOUR reputation important, but managing YOUR LISTING'S reputation is important as well. 

Not only should you be setting up Alerts for yourself, but you should be setting up Alerts for your property's address and Subdivision names as well. 

Not picking on Craigslist, as I know many Agents get great leads through the service.  But unfortunately there are a few out there who can ruin it for all.  Protect yourself and protect listings by hiring Google and Yahoo(they work for cheap- free actually) to be an Internet watchdog for you. 

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Comments

Wow, I never considered Google Alerts for my listings. I just started doing Google Alerts for my name. Thanks for the heads up.

Posted by Jen Bowman - Real Estate Agent in Decatur, GA serving metro Atlanta (Success Realty ) 8 months ago

GREAT IDEA! I was JUST thinking today along those lines about the Google alerts BUT haven't thought about my listings. GENIUS I tell you.... Thanks

Posted by Stephen Strickhausen (Keller Williams Realty) 8 months ago

That is smart thinking. I had a client question the safety of advertising on Craig's List.

Posted by Linda Greco Baltimore and Harford County Real Estate (Integrity Realty Group, LLC) 8 months ago

I haven't thought about it from that standpoint.  I have some Google alerts but not for my listings.  I have heard about those rental scams though.

Posted by Greensboro, NC Real Estate Larry Story's Blog of the Triad! (Coldwell Banker Triad of Greensboro) 8 months ago

Good point.  I never thought about that!  I have had a few incidents with craigslist where somebody put up a fake post with my listing on there, they cut the price in half!  I got excited because I was getting crazy calls but then realized what happened.  I guess some people just don't have anything better to do! 

Posted by Fort Wayne Realtors Jared and Amanda Christiansen (RE/Max Home Connection Fort Wayne) 8 months ago

Thanks Sara, I just set up my alerts.  Now I'm curious to see what kind of alerts I'll get!

Posted by Silvia Dukes, BSBA, CIPS, TRC, AHWD, (Tropic Shores Realty --- Ich spreche Deutsch!) 8 months ago

Sara - Like others I haven't thought about doing this.  Thanks for the suggestion.

Posted by Ron Bridges (ERA Wilder Realty, Inc.) 8 months ago

I often get alerts when someone post about me or my firm's service on Yahoo/Google which is interesting in the timing of some comments as most are from disgruntled tenants who do not like the lease they agreed to or policies they require to be administered. 

It's amusing when I next talk to them and mention I know of their post....they want to know how I know which tips their hand!! 

Posted by Wallace S. Gibson CPM * GRI (Gibson Management Group, Ltd.) 8 months ago

Great idea, sounds like a biz idea!

Posted by Drew Sygit (The Lending Edge) Real Estate Financing Expert (The Lending Edge) 8 months ago

I guess, Now I have to figure out how to set up these google alerts.  I have heard them mentioned too many times here in AR.  Thanks for the post. 

Posted by Tere Rottink (Wainwright Real Estate) 8 months ago

Thank you for the information.  One more thing to be spending time on the internet.

Posted by Robert Machado, CPM MPM Sacramento Area Property Manager and Property Management (HomePointe Property Management, CRMC) 7 months ago

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